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2026 comparison

MailerLite vs ConvertKit

Side-by-side analysis, no fluff. We've tested both in real-world conditions.

Summary table

Criterion
M

MailerLite

Freemium

C

ConvertKit

Freemium

Score
4.5 / 5
4.3 / 5
Category
Marketing & SEO
Marketing & SEO
Pricing model
Freemium
Freemium
Starting price
$9/mo
$25/mo
Badge
M

What's best about MailerLite

  • Generous free tier — up to 1,000 subscribers and 12,000 emails with no time limit
  • Clean drag-and-drop editor with minimal learning curve
  • Landing pages included on all plans at no extra cost
  • Good email deliverability rates in independent tests
C

What's best about ConvertKit

  • Best subscriber tagging system for behavioral segmentation
  • Visual automation builder is intuitive and powerful
  • Built-in digital product commerce with no extra fees
  • Creator Network for organic newsletter growth
M

What's weakest about MailerLite

  • Fewer automation templates than Mailchimp's template library
  • Limited CRM features — contact management is email-focused only
  • No phone support on lower plans; 24/7 chat only on Advanced+
C

What's weakest about ConvertKit

  • Email template design is minimal — focused on plain text
  • Price scales significantly above 10,000 subscribers
  • Less powerful analytics than HubSpot or ActiveCampaign
  • Commerce features less mature than Gumroad or Shopify

Dimension scores

MailerLite
ConvertKit
Value for Money
9.6
8.5
Quick verdict

MailerLite is the obvious pick if you value simple, powerful, and affordable email marketing..

Frequently asked questions

Which is better, MailerLite or ConvertKit?+

In our tests, MailerLite (4.5/5) edges out ConvertKit (4.3/5). MailerLite: Simple, powerful, and affordable email marketing.

Does MailerLite have a free plan?+

Yes, MailerLite has a free plan available. Paid plans start at $9/mo.

Does ConvertKit have a free plan?+

Yes, ConvertKit has a free plan available. Paid plans start at $25/mo.

How does MailerLite differ from ConvertKit?+

MailerLite stands out for: Generous free tier — up to 1,000 subscribers and 12,000 emails with no time limit; Clean drag-and-drop editor with minimal learning curve. ConvertKit excels at: Best subscriber tagging system for behavioral segmentation; Visual automation builder is intuitive and powerful.